- Reached the checkout page but did not complete the purchase.
- Added an item to the shopping basket but then abandoned it.
- Visited the website in the past 7 days but did not convert.
- Visited the website in the past 28 days but did not convert.
Read more: Asam is learning about Google Ads Search. He wants to know why a marketer might use callout extensions. For which activity are callout extensions beneficial?
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