(A) Set up advertising accounts to drive continuous improvement
(B) Understand user behaviour and improve the effectiveness of your digital marketing efforts
(C) Interact with customers on your website to increase conversion
(D) Predict your users next move based on previous data
Explanation
Website analytics provides information on user behaviour such as which pages they visit, how long they stay on each page, what country they are from, and so on. This information may be used to enhance user behaviour and, as a result, the overall success of your digital marketing activities. What do website analytics allow you to do
Website analytics provides information on user behaviour such as which pages they visit, how long they stay on each page, what country they are from, and so on. This information may be used to enhance user behaviour and, as a result, the overall success of your digital marketing activities. What do website analytics allow you to do