Three core principles, focused on helping businesses reach their online potential, are the foundation for Google Ads. The first of these is relevance. Google Ads connects businesses with the right people at the right time. Upon which other principles was Google Ads built?

To help you grow your business, Google Ads is built around three principles: relevance, control, and results.

• Credits and context
• Options and tracking
• Profit and privacy
• Control and results

The correct answer is: Control and Results

Read more: You’ve seen great results from your Google Search campaigns when using Remarketing Lists for Search Ads. How might you amplify those results?

To assist you with developing your business, Google Ads is worked around three standards: significance, control, and results.

Significance: Google Ads assists you with associating with the ideal individuals, at the ideal opportunity, with the right message.

Control: Google Ads gives you full oversight over your financial plan. You pick the amount to spend each month, of the day, and per promotion. In view of your settings, Google Ads utilizes a lightning-quick closeout to figure out which promotion to show.

Result: Pay just for results, similar to snaps to your site or calls to your business. Our estimation devices make it simple to perceive how your site, applications, and promotions are performing.

Learn more here: Skillshop Search Certification

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