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Shopping Ads Certification Assessment Answers 2022
158 posts
You’ve been tasked with marketing a new line of plumbing services, but you have a set budget that you cannot exceed. Why is Google Ads a viable option?
Google Ads allows you to cap the number of ads you pay for, based on your business. Google…
Your website data shows that many visitors place items in their shopping carts, but fail to complete the purchase. You want to grow your business by increasing sales. What should you do first?
Test daily: Test a new website layout and color scheme each day. Lower price: Consider reducing the price…
Your company wants to have greater success online. What are two ways that Google Ads can drive your business goals? (Choose two.)
Place your business’s ads on every available search engine. Boost your conversions by connecting you to people in…
Your company provides home maintenance services and you want to reach more potential customers. You have a limited budget to work with. Why is Google Ads right for you?
Your ads will be placed on all search engines. Machine models automatically determine your advertising budget. You can…
You use Google Shopping ads to promote customer engagement with your products. How can this increase your business’s presence in searches?
Several Shopping ads will be displayed for your products based on specific categories potential customers have selected. Multiple…
You manage marketing for a small business on a tight budget, yet you need to reach as many people as possible. How can Google Ads help?
With Google Ads you always pay using cost-per-reach, predetermined by your budget. Google Ads saves you time by…
You can leverage Google Ads’ automated bidding strategy to help get the most from your advertising budget. What are two benefits of using automated bidding? (Choose two.)
Manual control Machine learning Bidding suggestions Sitelink extensions Auction-time bidding You can leverage Google Ads’ automated bidding strategy to…
Why should your business use Performance Planner?
It validates budgets against other vendors in the same market. It is the only ad budgeting software on…
Why should campaigns with different marketing objectives be separated into different Performance Planner plans?
So that spend is not reallocated between two different marketing objectives To avoid any potential keyword duplicates between…
Why is using the performance targets feature after utilizing the Performance Planner recommended?
This practice allows you to receive detailed insights from Google Analytics with regards to how website behavior is…