Tag: Google Ads Display Certification Answers

Your company wants to have greater success online. What are two ways that Google Ads can drive your business goals? (Choose two.)

Place your business’s ads on every available search engine. Boost your conversions

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You manage marketing for a small business on a tight budget, yet you need to reach as many people as possible. How can Google Ads help?

With Google Ads you always pay using cost-per-reach, predetermined by your budget.

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You can leverage Google Ads’ automated bidding strategy to help get the most from your advertising budget. What are two benefits of using automated bidding? (Choose two.)

Manual control Machine learning Bidding suggestions Sitelink extensions Auction-time bidding You can leverage

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Why should your business use Performance Planner?

It validates budgets against other vendors in the same market. It is

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Why should campaigns with different marketing objectives be separated into different Performance Planner plans?

So that spend is not reallocated between two different marketing objectives To

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Why is using the performance targets feature after utilizing the Performance Planner recommended?

This practice allows you to receive detailed insights from Google Analytics with

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