Siona is using Target impression share automated bidding strategy to make sure her ads are getting a minimum number of impressions on the top of the page.
- Maximize clicks
- Target return on ad spend (Target ROAS)
- Target cost-per-acquisition (tCPA)
- Target impression share
The correct answer is: Target impression share
Read more: Which of the following factors wouldn’t change an account’s optimization score?
Target impression share is a Smart Bidding methodology that consequently defines offers determined to show your advertisement on without a doubt the highest point of the page, on the highest point of the page. Target impression share is accessible either as a standard technique in a solitary mission or as a portfolio system across different missions.
Target impression share offering consequently sets offers to assist with accomplishing your Impression Share objective across all missions utilizing this system.
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