best seo plugin for wordpress

Yoast vs Rank Math vs All in One SEO: What is it?

Our three contenders are all full-featured SEO plugins for WordPress, which offer basic and more advanced SEO tools and features.

Yoast SEO

Yoast SEO started as WordPress SEO by Yoast in 2010 and was created by Joost de Valk. It offers a Lite version (free) and a Pro version, as well as several add-ons.

Rank Math

Rank Math is a relative newcomer to Yoast and All in One SEO, but it quickly gained popularity. The plugin was released at the end of 2018 by the developers behind MyThemeShop. It offers a Lite version and a Pro version.

All in One SEO

All in One SEO (AIO SEO) is one of the original WordPress plugins on with over 2+ million active installs. It offers a Lite version and 4 paid versions.

Now that we know what these plugins are, let’s start by looking at the major similarities and differences between Yoast, Rank Math, and All in One SEO.

best seo plugin for wordpress

Yoast vs Rank Math vs All in One SEO: Installation

To get started with any of these SEO plugins, they have set up wizards that will help you configure your SEO settings. And they’re all more or less suitable for beginners, so you don’t have to be an SEO expert to use any of these plugins.

Comparison of installation processes

Yoast SEO

Unlike Rank Math and All in One SEO, Yoast’s setup wizard is the least user-friendly of all.

Its 12 setup steps might seem a bit more complicated and technical than you need to when you’re just starting.

After installing and activating Yoast, you will first see an overview of the Yoast SEO dashboard. In the general settings, you will find the SEO beginners setup wizard, which will get you started easily.

However, you may feel a little disheartened after clicking on it and seeing all the setup steps you need to go through.

All of these steps make the Yoast SEO setup wizard seem a bit overwhelming and technical, which is not optimal for someone just starting.

Rank Math

Unlike Yoast SEO, the Rank Math setup wizard is easy to follow and you get through it pretty quickly.

Once you have installed and activated Rank Math, you will see the dashboard with different Lite or Pro modules. You need to navigate to the Setup Assistant tab to begin the setup process.

The installation wizard includes 5 +3 configuration steps depending on whether you are installing the Lite (easy) or Pro (advanced) version of the plugin.

What may seem like an initial hurdle is that it asks you to connect your Google Analytics account from the second step.

The integration of Google Analytics is a great feature in itself. But most website owners who track their site’s stats use an advanced Google Analytics plugin like MonsterInsights anyway.

All in One SEO

The All in One SEO setup wizard is the simplest and most user-friendly of all. It consists of 4 simple steps that help you quickly configure your SEO settings.

After installing and activating AIOSEO, you will see the General Settings tab where you can launch the setup wizard with one click.

It even offers a video to help users understand the setup process before they get started.

The next step, allows you to categorize your site and configure the homepage title and meta description. And to make the setup process super easy, it has preinstalled smart tags with different variables that you can use.

For example, if you choose the Smart Site Title tag, your site name will be added to the SEO title.

Compared to Yoast and Rank Math, All in One SEO has the simplest and easiest setup wizard. It helps beginners as well as SEO experts to start optimizing their websites at rocket speed.

Yoast vs Rank Math vs All in One SEO: Page Optimization

On-page optimization is a crucial SEO factor for your content’s ranking in search engines, which we’ll take a look at for our three competitors next.

SEO meta box

All three plugins come with an SEO meta box to edit the title, description, and keywords of your individual posts and pages.

Yoast SEO

Yoast’s SEO meta box gets the job done, but the interface feels a bit outdated and cramped.

Also, the Lite version only has variables for title, page, separator, and site title to optimize your title and meta description. Also, the benchmark key phrase is the least important to your optimization, which Yoast always puts first.

Rank Math

Unlike Yoast and All in One SEO, Rank Math’s SEO meta box is located in the WordPress block editor. This is not optimal because it makes it difficult to visualize and manage your on-page SEO.

You have to click on the Edit Snippet button to get a less cluttered screen where you can edit the title, permalink, and meta description.

Even though Rank Math offers a lot more variables than Yoast SEO to help you optimize title and description, it still can’t compete with the All in One SEO meta box.

All in One SEO

AlOSEO’s general settings start with a nice overview of how your post’s title, description, and the permalink will appear in search results.

You can choose from 22 smart tags or manually enter your title and meta description to optimize your post or page. Overall, AIOSEO’s meta box is easy to use for beginners and allows you to easily manage your SEO.

Analysis of the content and readability of the page

Content Analysis and Readability are great SEO features that analyze your content based on SEO best practices.

For example, it checks readability, the number of internal and external links, and keyword density. It also checks to see if you’ve used your keyword phrase in the SEO title, meta description, and first paragraph of your content.

Yoast SEO

Yoast SEO provides a fairly detailed analysis of the content and page readability and gives recommendations on how to improve your SEO.

Rank Math

Rank Math takes the content analysis a step further and also includes an additional tab, which checks more advanced SEO settings.

But All in One SEO outperforms both competitors with a quick and easy overview of your overall SEO score in the top right corner of your page.

This feature, along with Basic SEO and Readability, quickly shows you how well you’ve optimized your page. And what you need to improve on to keep your visitors glued to your content, which will ultimately improve your rankings.

In addition, AIO SEO even analyzes your headline and provides immediate results on what you need to improve to increase click-through rates.

Rank Math also offers a title readability feature, but then again, the interface is not as user-friendly as All in One SEOs.

Navigation with breadcrumbs

Breadcrumb is a second form of navigation that helps both users and search engines navigate your website better.

Even though Yoast and Rank Math both offer basic breadcrumbs, the Pro version of All in One SEO gives you access to fully editable breadcrumb templates for content types, archives, and taxonomies.

You can easily customize the templates using smart tags or directly editing the HTML code. This gives you full control over how your breadcrumbs will appear on your site and in search results.

AIO SEO also gives you access to more advanced features, such as displaying breadcrumbs per page and changing the format before the page number.

AIO SEO makes customizing your breadcrumbs easy and painless, allowing you to improve user experience and boost your SEO in no time.

XML sitemaps

The problem is, if search engines can’t index and crawl your site, no SEO effort can save you. This is why sitemaps are so important because they help you in this area and also provide Google with all your new updates.

The three competitors all offer built-in XML sitemap functionality. But Yoast and Rank Math do not offer an RSS sitemap or the option to deactivate and activate your sitemap for certain content like All in One SEO.

Let’s take a closer look …

As mentioned, Yoast SEO has XML sitemap functionality but the Lite version comes with limited options to customize it.

Rank Math allows you to change more variables in your sitemap like references to featured images and images, excluded articles and terms, etc.

All in One SEO, allows you to customize all your sitemaps and even offers an RSS sitemap.

This is a great feature since all of your latest updates and author credits are sent automatically to search engines, and much faster than a regular XML sitemap.

AIO SEO also allows you to exclude individual articles and terms from your sitemap, which you cannot do with either Yoast or Rank Math. And the Pro version includes sitemaps of videos, news, images, etc. generated automatically.

Alright, let’s move on to the social media integration comparison for all plugins.

Integrating and optimizing your social media is important as it can strengthen your brand and increase your referral traffic. You will gain more visibility online and be able to use social proof to drive more sales for your business.

Redirection manager

Yoast SEO offers 5 ways to redirect your 404 errors, while Rank Math only supports 3 types of redirects.

All in One SEO’s redirect manager offers 6 different redirect types for you to choose from.

More importantly, it allows you to add server-level redirects to speed up your redirects. And also gives you the option not to store IP addresses for GDPR (General Data Protection Regulation) reasons.

Yoast vs Rank Math vs All in One SEO: Plans and Pricing

Plans and pricing

While the free versions come with a lot of great features, the paid versions give you more ways to improve your SEO and increase your organic search traffic.

However, choosing a plan can be confusing, and we’ll try to make your decision a little easier.

Free plans

When you are starting, you can start with the Lite (free) version of your SEO plugin to try it out. All plugins offer a Lite version. They are all very popular.

Paid plans


If you want access to more advanced SEO tools, you can start with AIOSEO’s basic plan for $ 49 per year for a single site.

However, if you want to level up, you should consider purchasing the Plus version for $ 99.50 per year (up to 3 sites). Or the Pro version for $ 199.50 per year (up to 10 sites).

Best of all, the Elite version is for business owners with up to 100 sites. The Pro and Elite versions both offer one year of priority professional support.

Yoast SEO

The price of Yoast is higher than that of All in One SEO for all its versions. The price for a single site license starts at $ 89 per year and increases to $ 169 per year (for up to 5 sites). And yet, these plans don’t even include most of the advanced SEO tools AIOSEO offers.

Instead, you have to buy the different SEO features separately, which gets quite expensive since they cost $ 89 per year each. If you want access to all the features, the price drops to $ 329 per year (for up to 20 sites).

Rank Math

Rank Math starts at $ 59 per year for an unlimited number of personal sites. But if you want support for customers and business sites, the price drops to $ 199 per year.

So we think All in One SEO should be the obvious choice if you want to take your SEO to the next level. But if you’re still not convinced, AlOSEO also offers a 14-day risk-free money-back guarantee. This means that if your plan isn’t right for you, you can get your money back. Best of all, you don’t even have to give a reason for the refund.

Finally, let’s take a look at the support you’ll get with our competitors’ Premium and Pro versions.

Read more: GeneratePress Theme Review & Reviews – Is It The Best & Fastest WordPress Theme? (2021)

Yoast vs Rank Math vs All in One SEO: Support and Assistance

While all three plugins are fairly easy to use and come with extensive free documentation and video tutorials, your free support options are somewhat limited.

Support for free versions

However, they do offer support for free users through the WordPress forums.

At the time of writing:

  • AIOSEO resolved 101 of 122 threads (83%).
  • Yoast SEO resolved 609 of 666 support threads (91%)
  • Rank Math solved 107 of 113 support threads (94%)

These are all support threads for the past two months, so the numbers vary from month to month. The response time is 1 to 3 working days for all plugins.

Support for paid versions

For premium versions of these WordPress SEO plugins, you can also get ticket support. And you can expect a response on support tickets within 1 business day.

On top of that, All in One SEO provides extensive documentation on how to set up all of its SEO tools and features on the website, in Documentation.

Yoast vs Rank Math vs All in One SEO: Which one is better?

Alright, we’ve finally come to the verdict of this review and the answer to the question: Is Rank Math better than Yoast, or is All in One SEO just the best SEO plugin for WordPress?

We would say Rank Math is better than Yoast because it has further developed its SEO features. And it offers more advanced tools to optimize your website just from the Lite version.

While Yoast handles your optimization pretty well, it does get pretty expensive if you want to have access to advanced SEO tools. You need to purchase multiple add-ons, which add up. Especially if you have multiple websites.

If you want to dig deeper and refine your SEO without needing to be an SEO expert, then All in One SEO should be your first choice.

So if you are looking for the best SEO plugin for WordPress, you should definitely get AIOSEO! It couldn’t be easier to manage your SEO and boost your rankings on Google.

And there you have it!

We hope this Yoast vs Rank Math vs All in One SEO comparison has helped you find the best WordPress SEO plugin for your website.


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