How to get traffic using Pinterest images

Rebecca
Rebecca
35 Min Read
pinterest images

How to increase your blog traffic with Pinterest images? Why is traffic so important?

Pinterest images: Traffic is the attention your page receives, with it you get visibility, clicks on the advertising you have on your site/blog, and ultimately: readers, subscribers, authority, and customers.

In the digital world, traffic depends on a lot of experience, not all serve the same methods.

This is exactly where Pinterest comes in. It’s an amazing digital tool that helps generate the right kind of traffic for any blogging, no matter how niche their offers are. Be warned, however, being successful through Pinterest takes patience and hard work. Only then will you start to see the kind of results that can turn your blog from blah to brilliant!

pinterest images

What is Pinterest?

It is a platform that helps you record all the interesting information you get on the web.

Its name in Spanish is the union of the word “ pin’s ” interest (interest), if you have ever used a cap where you put photos of things you liked or interesting news, Pinterest is the version digital of that.

Pinterest images: It is not a social network!

3 characteristics differentiate it from a social network:

If your content isn’t shared, your social media life is as follows:

As a result, Pinterest will display your content in the smart feed for up to 3 full months. The same pin will be re-pinned and saved multiple times on multiple other maps, helping to increase its lifespan on the platform.

A Pin you posted a year ago can still send a lot of traffic to your website.

Did you think that was it? We’re just getting started!

All this traffic is completely free !!!

For new bloggers and entrepreneurs who don’t have enough capital, this is amazing because you can start promoting your website organically without having to spend on advertising.

If you’re just starting and you still don’t have enough income, spending on advertising isn’t easy, so you need to take advantage of anything that can be free, and that’s where Pinterest comes in.

I assure you that you will see how the traffic to your site/blog increases in no time.

How to start using Pinterest images to increase traffic to your website

The power of Pinterest 

Pinterest is a powerful tool, many bloggers in know and uses it.

For beginners, it is super useful to start growing and spreading awareness and one of its wonders is that it is not that basic to have thousands and thousands of followers.

It’s important to think of Pinterest as a search engine. This means that if your Pin, any Pin, has the right keywords in its description as well as a memorable, professional-looking image that appeals to your audience, the Pin is more likely to be repinned multiple times. . This will increase its visibility in Pinterest “search engine”.

Don’t get me wrong, increasing the number of followers is important, and the idea is to grow, but it’s time-consuming work.

If you continue to maintain and develop a strong and cohesive Pinterest strategy, the visibility of your pins will continue to increase on the platform and drive an exponential volume of traffic to your blog or website.

This makes this wonderful tool so loved by bloggers and businesses.

Read more: Pinterest improves Idea Pins: affiliate links and paid partnership mention

Pinterest images: Basic strategies for getting started step by step

Step 1. Open an account.

If you don’t have an account on Pinterest, the first thing to do is to register, you can use your Facebook, Google account, or just your email.

Step 2. If you already have a personal account on Pinterest, change it to a business account.

The second step is to change your account to a business account.

This is necessary to gain access to useful tools that will help you in tracking the marketing of your business/blog.

Optimized profile

At this point, it is essential to write a great description on your profile, with keywords on the topic of your blog, place the link to your website, and have a picture of you or your logo on the profile.

Using a business page or a business account offers several advantages in itself. It offers more features to manage your page, monitor page visits, access analytics to examine the performance of current puns and develop the right strategy to identify which Pins are more likely to outperform current ones.

It also gives you access to:

Pinterest analysis. With the help of analytics, you will be able to successfully monitor the performance of your pins and thus track the progress of your Pinterest account.

You also have access to the statistics of each Pin that you publish. This way you can see if this pin is doing the job.

And finally, you have access to the Rich Pin or Detailed Pins which take us to the next step.

Step 3. Rich brooch or detailed pins.

They’re like the DNA of a pin, that’s all the information the pin can provide. There are 4 types of detailed pins.

  • A good example of a detailed pin is Recipe Pins, you’ve probably seen one where you specify a recipe step by step.
  • The second detailed pin is to promote or sell a product, with this information, if there is a price update of the promoted product, this pin is updated immediately.
  • The third detailed pin is about apps, they allow the user to install an app directly from the image only valid for an iOS phone.
  • The fourth detailed pin is the one we are most interested in for bloggers, the detailed pin for articles, this example which is the post of the image, the author, and the web page where this information is hosted.

The best way to configure detailed pins in WordPress is to download the Yoast plugin.

Check out this article where I explain step by step to enable Rich Pins in WordPress and Blogger platforms.

Once you have completed the previous step, all you have to do is log into your Pinterest account, select the settings, go to the Rich Pin option and validate the detailed pin.

This will automatically convert the pins you upload to Pinterest along with your URL, into a detailed pin.

Setting Detailed Pins makes your page look more professional, but goes a step further, also allows your Pin to appear more frequently in the search engine and on homepages, giving your content greater visibility.

Step 4. Optimize your tables.

Create tables and be consistent with them, depending on the niche of your website/blog.

What you need to consider when creating a table:

  • The name of each board should be focused on the theme of your website, use the Pinterest search engine to get the ideal keywords.
  • Write the description centered on your keywords, visualize your tables as a marketing channel, you can use 1 or 2 Hashtag
  • It is important to have a special table with the name of your blog, where all of your blog content goes.

If you were already a Pinterest user with a personal account and you kept DIY recipes or tips on your boards, you don’t have to erase those boards, just put them in secret mode and you can continue saving. things that interest you, but it does. do not follow the theme of your page.

The recommended number of cards is 10 and more and each card should have at least 20 pins to boot.

Remember that your profile is the face of your business or website, you need to make a good impression from the start.

Step 5. About Pins: Number of Pins to Post

This is a fundamental step to grow on Pinterest and bring traffic to your site/blog, create your images, and redirect to your page.

There is a rule that explains that you must publish 20% of your content and 80% of other people’s content, the famous Pareto law.

After reading a lot about this rule and trying it, I found a recommendation that breaks this premise.

The idea is to see our content, no! I, therefore, prefer to pin 80% of my content and 20% of the content of the people I follow, related to my subject.

That yes, it is essential that the pins that we save from other users are pins that meet the characteristics we have discussed in this article:

The best recommendation I can give you is that you do your testing, every blogger has a different experience, see how it works for you, this is the one and the best way to be successful with Pinterest.

Step 6. Design of pins.

Not only should your posts themselves be of meaningful quality and loaded with information, but the images themselves should be of high resolution and remarkably appealing. It is helpful to use high-contrast images with a relatively neutral color palette for a crisp finish.

I recommend that you think about your brand colors, think about being cohesive, that users see your pin and know it’s your blog.

The ideal size of your pins

It is very important to follow a pattern in the size of the images; vertical images are 80% more shared than horizontal images.

The ideal pin size starts at a 2: 3 ratio, this measurement can be found on Canva.

But if the design is not your thing and you want to start publishing your pins NOW to give visibility to your website and generate more traffic with Pinterest, I have a great solution for you:

12 templates, to instantly create amazing and professional pins, achieve 1000 daily visualizations by applying Pinterest marketing strategies and creating pins with your content, which attracts more readers.

All 12 models are designed in Canva, we use royalty-free photographs, and when you make the purchase they will be redirected to Vipmembervault where they will make the payment through Paypal and they will have access to a file with all the information and instructions.

Pinterest is 100% visual and on the homepage, we feature all the images of the people we follow and all the relevant pins of the day based on our interests.

There you may notice that the vertical images take up a larger space and get more attention, so all your content, keep it in the recommended size.

Step 7. Optimize your website for Pinterest.

Some great plugins allow images from your website/blog to be saved directly to Pinterest.

Set up your blog and ask your followers to take action, ask them to share.

Use the buttons to save or save the Pinterest page buttons, click here to activate it, and ask your users to use it.

Step 8. The number of pins is important.

On Pinterest, perseverance is the key, and making a pin daily is essential, the recommended is between 15 and 50 pins per day spread throughout the day.

At the very beginning, your main exercise on the platform would be to pin as much content as you need for the day. Slowly over time, you will discover a variety of more diverse Pins coming up, simply because of the content you are posting. With a high volume of pinning activity, consistency is key here. Sticking to a timeline is essential to building a strong following within the Pinterest community.

Tailwind is the best tool to create a good publishing schedule. Find out how to use Tailwind for the first time in this article.

With it, you can schedule your Pins, following the suggested times recommended by your team of experts so that they have greater visibility.

They have a free version to try, where you can program up to 100 free pins spread over the day, after those 100 pins you need to make payment to continue programming.

I recommend you try it in its free version, you will learn what the best posting calendars are and how our images behave on Pinterest.

Use it to publish your content exclusively, later you can acquire the payment option and the program according to your strategy.

I also recommend that you download the Pinterest app to your mobile so that you can pin other users’ content in free moments.

It’s important to maintain best practices on Pinterest and share other people’s content, not forgetting our own of course.

Step 9. What are group boards for?

It’s a great way to drive traffic to your website and grow on Pinterest.

The trick is to look for group boards that have a high turnout, that have many followers and collaborators, of course, they are active and share the group pins.

Check out the groups, see their rules and how you can be a member, they almost always ask you to send an email message, write them that you like their board, and send them a link from your Pinterest account, so that they can see what it is about on your page.

So keep your profile ready and looking good so the owner of this forum can see that you are a blogger interested in growing up.

Create your group table. Create your group board, follow the same instructions for creating boards, use a name with a keyword, and write the description on it, including the board rules.

Start inviting other users, who are on the same topic you are working with. If you are taking a trip, invite me.

Step 10. Good practices and what to avoid.

Now I’m going to give you some recommendations and tips that I’ve been learning all this time using Pinterest

  • Join the group boards and participate with your pins.
  • Even if we want to show our content to the world immediately, create a posting strategy, use Tailwind, for that: schedules are important.
  • It’s important to pin content that isn’t your own, so Pinterest sees you as a good user, and you make your boards interesting for the variety of information you keep. But always remembering our pins.
  • The best thing to do is use two or three hashtags that you see working on Pinterest.

How do you know what works on Pinterest? place in the search engine # (the subject of interest) and observe that the search engine

  • Watch out for spam on Pinterest. The platform seeks to protect itself from spam, do not be one of them.
  • Focus on your target audience, post content that you know may be of interest to you.

Let’s recap the strategies for getting started on Pinterest.

  • Consistency is the key, you need to stay active on Pinterest, actively posting your content. Use Tailwind to plan, grab your $ 15 coupon
  • Your account is your cover letter, make it pleasing to the public, clear description of your business/web/blog, use consistent keywords, your photo or logo, and a link to your website.
  • Create your content, create vertical images that redirect to your website.
  • Use the templates if you still don’t know anything about the design
  • Check out Pinterest Analytic, see what works and what doesn’t.
  • If a pin doesn’t work as you expect, don’t erase it, make another pin, change the design, see what works for others. Trial and error.
  • Ask to be a member of different groups related to your content.
  • If you have a travel blog, you can join my travel group.
  • Create your group table.

These Pinterest Images Sizes Help Businesses Get 80% More Traffic

Pinterest images are a great way to get your brand noticed online.

After all, the world’s 14th largest social network boasts around 454 million monthly active users.

Brands looking to improve their performance on Pinterest should keep the size of Pinterest images in mind.

Certain image sizes are more likely to grab the attention of Pinterest users, and it’s important to understand how size can impact Pinterest’s success.

The more attention you get, the more potential visitors you can convert.

To help you out, we’ve compiled a list of the best Pinterest images size for driving website traffic.

We’ll explore how different pins and sizes can impact traffic, and how to use that information to boost your own Pinterest marketing.

What are the best Pinterest images size for your business?

You can leverage many types of pins on Pinterest, from static Pins to video ads. Each type of pin has a recommended aspect ratio from Pinterest itself.

Typically, vertical pins should be 1000 x 1500 pixels, or a 2: 3 aspect ratio. Pinterest does not recommend images smaller than 600 x 900 pixels.

Pinterest also has specific recommended sizes from its Ads Manager, so be sure to check them before running Pinterest ads.

You’ll want to use the correct image size so that your images will fit snugly without being cut off.

The image below shows pins that meet the 2: 3 aspect ratio recommended by Pinterest.

pinterest images

The best Pinterest images size for your business depends on several factors, including the type and message of your Pin images.

This means you should always test and measure pin traffic and conversions to determine what works best.

There are many tools to help you out, including the Pinterest Business Analysis Dashboard, which contains a custom pin size tool.

There are currently eight sizes to choose from when creating Pins:

pinterest images

Let’s see how and why these Pinterest images size is used and how they work to drive traffic to your site.

Pinterest images: static pins

Static Pins are the most basic type of Pinterest images. They only have one image and a few sentences that tie your Pin to your website.

While they can be straightforward, static pins are very SEO friendly because they offer concise and relevant keywords that search engines pick up on.

They also provide clear calls to action and direct users to your website with a clickable link in the pin description.

While you might think that using multiple images in a single Pin would be more appealing to users, if the Pin doesn’t have time to read all of your content, it may keep scrolling.

For this reason, Static Pins can be a great way to get instant traffic from Pinterest straight to your site.

The best Pinterest images size for static pins is 2: 3 or 1000 x 1500 pixels. Anything larger than that risks being cut off from user flows. Static pins work best with PNG or JPEG files up to 10MB in size.

To create a strong static pin, make sure to keep your image and text short.

Pinterest users often scroll through their feeds quickly, so it’s important to have a clear image with relevant text.

Pinterest images: infographic pins

Infographic Pins are vertical Pinterest images that are visual only and encourage users to click on your content.

Vertical Pins work best on Pinterest, which makes infographics a serious contender for driving traffic.

Infographic pins are also easy to share on social media platforms, attracting new audiences for your business.

That said, some users argue that infographic pins can negatively impact your search rankings because they get truncated in search.

How they work for you will depend on individual factors, so it is okay to test them out to see how they work for you.

The best size for a Pinterest images infographic is 1000 x 3000 with a Pinterest Pin ratio of 1: 3. Infographic pins should not exceed 600 x 2400 pixels.

Let’s take a look at the different types of infographic pins and how to use them effectively.

First of all, standard infographics often feature text superimposed on a graphic or image. While they may seem like an obvious choice, not all businesses have strong visual content that works well in this format. Business coaches, influencers, and wellness brands tend to see the most traffic with these Pins.

Another option is to use a more complex and detailed image, such as an image with different colors or shapes next to the text. For example, a retail store might create a gift guide in the form of a detailed infographic.

Finally, if you want the most pinned content possible for infographics, try to make them interactive. Interactive content is more eye-catching and can encourage users to share your Pin, thereby driving more traffic to your site.

Pinterest images: square pins

Square pins are great for sharing images from your Instagram feed.

The best Pinterest images size for square pins is a 1: 1 aspect ratio or 1000 x 1000 pixels. The maximum image file size for a square pin should be 20MB.

Square pins allow you to share compact images that match your brand’s aesthetic and are easy to share.

While some people claim that square pins get less engagement, other users say their likes, impressions, and clicks improved with square pins.

Studies have shown that the average user spends less than five seconds on a Pinterest page, so it’s essential that your Pin images and descriptions are concise and effective.

A clear title makes it easier for users to understand what they’re clicking or scrolling through.

Square Pins are easy to see on most devices, which is why they’re great for social media platforms like Pinterest.

Additionally, square Pinterest images work well when you need users to click or view content on your website or blog.

To see if square pins work for you, run some tests and judge the results for yourself!

Pinterest images: long pins

Long pins are typically used for content or blog posts, where users can scroll to read the full text.

Long pins are great for when you need people to click and interact with your website content.

Long pins should use a Pinterest Pin ratio of 1: 2.1 or 1000 x 2100 pixels.

If your long pin exceeds this recommended size limit, it may be cut in user feeds.

If your long pin can’t reach this length, don’t worry! You can help users stay engaged by centering any text before the truncated portion. Once they click on the image, they will be able to see the rest of your content.

Long Pins work best for businesses that have posts or blog posts to share. For example, if you own a hair or beauty salon, you can pin an article on how to take care of your hair type.

Another great use for long pins is if you are selling products online. You can share a link with several different images that direct users to the product page.

This allows users to see different views or angles of the product, so they can make an informed decision on what to buy.

Carousel pins are a great way to show a lot of information in a single pin.

For example, if you sell jewelry online and have multiple rings for sale from the same collection, Carousel Pins allow you to include up to five images per pin/item that users can scroll through.

The best Pinterest image size for carousel pins is 1000 x 2000 pixels and should not exceed three images. Additionally, carousel pins can be displayed in standard pin size (2: 3) or square pins (1: 1).

Carousel pins allow you to feature multiple images with a short text description below each image. They’re great for businesses that feature events, recipes, tutorials, or other content that people want to browse.

These Pinterest image pins can help direct people directly to your online store because they can see exactly what you’re selling and buying right from the pin. It’s a great way to generate sales!

Outerwear brand REI found that carousel ads using Pinterest carousel pins increased their click-through rate by 32%.

5 best practices for Pinterest images

There are a few things to keep in mind when creating your Pinterest images so that you can drive as much traffic to your site as possible.

1. Be descriptive

Include descriptive text on the image itself, including relevant hashtags and keywords. This is one of the most powerful ways to increase website traffic from the click-through rate of each Pin because it helps your Pinterest page connect to internet search results.

It will also ensure that your Pins are easy to find when people search on Pinterest.

Then include a link in the description of the pin image so that when someone clicks it, it can be easily redirected to your site. You can also use the copy to encourage them to click again by including more text on what they will see if they do.

3. Use high-quality images

If you link to your store, be sure to use product pins with clear, high-quality images. Link the Pin to a specific product with an easy-to-understand description that encourages viewers to purchase it or visit your website for more information.

Make sure your logo is displayed on every pin you create, but make sure it’s visible. Pinterest recommends avoiding the lower right corner as this area is covered with product icons.

4. Include alt text on pins

Make sure to add alt text to all of your images. This will help improve your website’s SEO and let Pinterest know what each image is about.

You can also pin images directly from your website or blog by adding a “Pin” button to the page. By doing this, you won’t have to upload and crop each image as they will be automatically sized for Pinterest image requirements. (It also allows users to pin your images, which extends your reach.)

5. Monitor spindle performance

Finally, monitor all your Pin impressions to see how you can improve your content. Different Pins can give different results, so pay attention to what you pin to track Pinterest’s impact on site traffic and conversions.

Frequently Asked Questions About Pinterest Images

What are the dimensions of Pinterest posts?

Different types of Pinterest images use different sizes, but Pinterest generally recommends an aspect ratio of 2: 3, or a limit of 1000 x 1500 pixels.

What are the most popular pins on Pinterest?

The most popular pinned content on Pinterest is DIY & Craft Pins, Entertainment, Weddings, Holidays, and Events.

How do I drive traffic to my website on Pinterest?

There are many ways to drive traffic to your website from Pinterest, which can include keyword targeting, proper sizing of Pinterest images, requesting rich pins, and creating strong visual content.

Is Pinterest a good source of traffic?

Pinterest image size

When properly optimized, Pinterest images can grow your audience and increase web traffic to your site.

By using the right Pinterest image sizes, optimizing your content, and tracking performance with Pinterest Analytics, you can turn your Pinterest page into a powerful marketing tool.

Don’t forget to bolster your Pinterest image strategy with powerful SEO and awesome web design, to encourage new visitors to convert.

 

 

 

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Posted by Rebecca
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Rebecca is an Independent content writer for breldigital, She writes content on any given topic. She loves to write a case study article or reviews on a brand, Be it any topic, she nails it
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