If you want to prioritize downloads of your mobile app instead of visits to your mobile site, you should:
- add a call extension
- add a sitelink extension
- create a Universal App campaign
- include the word “install” in the ad text
The correct answer is: Create a Universal App campaign
Clarification: you ought to make a Universal App crusade, assuming you need to focus on downloads of your versatile application rather than visits to your portable website. As an application sponsor, you need to get your application under the control of additional paying clients. Things being what they are, how would you interface with those individuals? Widespread App crusades smooth out the cycle for you, making it simple to advance your applications across Google’s biggest properties including Search, Google Play, YouTube, and the Google Display Network.