Every ad contains a URL displaying your website address. You can add two optional path fields to the display URL in a text ad. What’s an advantage of using these optional path fields?

Rebecca
Rebecca
2 Min Read

An advantage of using these two optional path fields to the display URL in a text ad is to give users an idea of the content they’ll see upon clicking the ad.

  • To allow the Google Ads system to anticipate what content is present on the landing page
  • To give users more options over which landing page they want to navigate to
  • To match an appropriate landing page with the search term that triggered the ad
  • To give users an idea of the content they’ll see upon clicking the ad

The correct answer is: To give users an idea of the content they’ll see upon clicking the ad

Read more: Lola is in the process of selecting a campaign type to suit her business objectives. Why is it important that she consider business objectives before choosing her campaign type?

Two discretionary way fields can be added to your showcase URL. Each field can hold up to 15 characters. This component provides clients with a thought of the substance they’ll see after clicking your advertisement. On the off chance that your last URL is www.example.com/store/us/newmountainbikes, you may need your way text to be “Off-road Bikes” so your promotion’s showcase URL would be www.example.com/Mountain-Bikes.

 

 

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Rebecca is an Independent content writer for breldigital, She writes content on any given topic. She loves to write a case study article or reviews on a brand, Be it any topic, she nails it
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