Google Digital Garage Final Exam Answers

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When using a search engine, what is the name of a word or phrase somebody types to find something online?

Search phrase Search term Search query Search word When using a search

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What is the term we use to describe how search engines categorise each piece of content?

Listing Crawling Indexing Ranking What is the term we use to describe

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When looking to advertise a new business online, what is one of the major benefits of display ads?

They are seen by everyone They have higher click-through rate They can come in

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When you’re building a business website, what purpose does a server have?

It manages your website It hosts your website It promotes your website

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When considering whether to have a web presence for your business, which of the following is not a major factor?

Technology Cost Scope How long you’ve been in business When considering whether

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When planning your website, what is one of the key things you should consider?

The order your products will appear on the site What you want

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Where does the domain name of a website primarily sit?

In the URL In the coding of your header image In your

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