By monitoring ad campaign performance, an advertiser may obtain the information needed to
A) determine if campaigns are meeting overall marketing and conversion goals
B) create additional AdWords accounts for low-performing keywords
C) compare campaign performance to that of individual competitors
D) create duplicate ad groups with identical keywords and different ad variations
Answer:
A) determine if campaigns are meeting overall marketing and conversion goals
By monitoring ad campaign performance an advertiser may obtain the information needed to
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