An advertiser who sells designer dresses is selecting a landing page to pair with new ads for spring dresses. A good landing page for the spring dress collection ads would display:

An advertiser who sells designer dresses is selecting a landing page to pair with new ads for spring dresses. A good landing page for the spring dress collection ads would display:

• a page of the top-selling dresses for all seasons.
• a catalog of all dresses available on the website.
• several colors of spring dresses.
• spring dresses, skirts, belts, and shoes.

The correct answer is: several colors of spring dresses.

Read more: Which conversion metric can give you more insight into how your ads drive conversions on mobile phones, computers, and tablets?

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