An advertiser wants to increase the Quality Score of a low-performing keyword. Which approach would you recommend?

By Rebecca
1 Min Read
  • Repeat the keyword as many times as possible in the ad text.
  • Delete the keyword and add the keyword to the campaign again
  • Increase the daily budget for the campaign in which the keyword is located
  • Modify the ad associated with that keyword to direct to a highly-relevant landing page

The correct answer is: Modify the ad associated with that keyword to direct to a highly relevant landing page

An advertiser wants to increase the Quality Score of a low-performing keyword. Which approach would you recommend?

Posted by Rebecca
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Rebecca is an Independent content writer for breldigital, She writes content on any given topic. She loves to write a case study article or reviews on a brand, Be it any topic, she nails it