Advertising on TV, print, and radio typically requires a predetermined budget. What key differences enable some online advertising campaigns

By Rebecca
1 Min Read
  • AdWords budgets can only be set once annually and require a fixed commitment
  • Online campaigns generate clicks, whereas other channels generate exposure
  • Budgets cannot be applied to online campaigns due to constant changes in traffic
  • Online campaigns are highly measurable and can often automate a positive ROI. It can be strategic to capture all traffic without a predetermined budget as long as ROI is positive

The correct answer is: Online campaigns are highly measurable and can often automate a positive ROI. It can be strategic to capture all traffic without a predetermined budget as long as ROI is positive

Advertising on TV, print, and radio typically requires a predetermined budget. What key differences enable some online advertising campaigns

Posted by Rebecca
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Rebecca is an Independent content writer for breldigital, She writes content on any given topic. She loves to write a case study article or reviews on a brand, Be it any topic, she nails it