The correct order is:
- Select relevant markets for expansion.
- Localize app.
- Test, launch, and measure to scale.
When considering market expansion for your app, start by asking a few questions:
- Is my app content relevant for a global audience?
- Does my app currently offer currency, language, and payment options for various global markets?
Did you answer At a high level, there are three key steps to internationalizing your app:
- Select the right markets.
- Localize your app.
- Test, launch, and measure to scale.”yes”? You’re in a good starting place to scale beyond your local market!
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