You want to generate leads with your Google ads campaign by encouraging people to fill out an interest form on your website. What do you need to know to measure return on investment (ROI) for this campaign?

  • You can’t calculate return on investment for campaigns that are focused on online leads
  • The percentage of budget spent compared to how many forms were completed
  • The number of clicks your ad received divided by the number of times it showed
  • How much you’ve spent on the campaign compared to the value of leads generated

The correct answer is: How much you’ve spent on the campaign compared to the value of leads generated

You want to generate leads with your Google ads campaign by encouraging people to fill out an interest form on your website. What do you need to know to measure return on investment (ROI) for this campaign?

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Rebecca is an Independent content writer for breldigital, She writes content on any given topic. She loves to write a case study article or reviews on a brand, Be it any topic, she nails it
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