Ingrid wants to acquire a lot of exposure for a new product line that she’s launching. She understands that she can reach a significant portion of people on the internet with the help of a Display campaign. In what way will a Display campaign achieve Ingrid’s marketing goal?

A Display campaign achieves Ingrid’s marketing goal by serving her ads on website content related to her business or her customers’ interests, based on her targeting decisions.

  • A video summary of her product line will be automatically generated by the system and placed on YouTube.
  • Her business will be highlighted on Google Maps, with the option for customers to see her product line there.
  • Her ads will appear above and below search results when people search for related keywords.
  • Her ads will serve on website content related to her business or her customers’ interests, based on her targeting decisions.

The correct answer is: Her ads will serve on website content related to her business or her customers’ interests, based on her targeting decisions.

Read more: Michelle recently launched a new product called **Wonder Boots**. The brand has already become well-known in her industry. She wants to attract more traffic via Google Ads but only for searches that are solely for her product name (**Wonder Boots**).Which keyword match type should Michelle use to attract traffic strictly for searches for the **Wonder Boots** product name?

Google Display advertisements can show up across an organization of multiple million locales and applications, coming to 90% of individuals on the web. Your promotions get coordinated to content identified with your business or to your clients’ advantages.

 

 

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